Florian’s keynote speech “The Ball Must Go In” was inspiring, groundbreaking, and offered many rhetorical insights that, without a doubt, will help us professionally. Many participants expressed their gratitude to me for having invited Florian and I believe that his performance, by far, exceeded the objective we had marked. It was such a powerful opening! Afterwards, many speakers made humorous callbacks to his “tips” in their talks. Thank you, Florian!