One of my clients once told me the coolest thing ever: “Florian, you are the ACDC of public speaking coaches.” I loved it! But public speaking is only part of my work. Your benefit is the transformation you experience. Public speaking is the vehicle, but transformation–more self-confidence; more emotion; more vulnerability, more authenticity, more charisma–is the destination. In the end, you grow in a way you never imagined. And, like ACDC, you are “Thunderstruck”.

More on Florian


Then join this closed Facebook group. In FM Charisma Boosters we share our rhetorical adventures, give feedback and find inspiration. In five words: We keep the spirit alive!


Since 2011 the frozen food giant bofrost* has been one of my dearest client-friends. Regional sales trainer Rolf Strotmann just confirmed two more sessions for 2019 as part of the German sales coach program. Namaste.

On 29 November 2018, Sangbreeta Moitra was the first to perform as a keynote speaker under the TOP SPEAKERS brand. Congratulations, Sangbreeta! It wasn’t the last time. Here Sangbreeta shares her thoughts about this first big step for keynoteboutique.com.

Since 2011 I have been a guest professor for persuasive communication at one of Europe’s top business schools – IESE. From now on, in my role as an Official Ambassador, I will also actively support the Executive MBA program at the new Munich campus. A great honor. More information soon.


Speech Evaluations


Action Days













Open Events

As part of the renowned German top speaker series SPRECHERHAUS® I will give my keynote speech “Der Ball muss rein! Die wissenschaftliche Kunst der Rhetorik”. Here you can book your tickets.

As part of the renowned German top speaker series SPRECHERHAUS® I will give my keynote speech “Der Ball muss rein! Die wissenschaftliche Kunst der Rhetorik”. Here you can book your tickets.

The Charisma Booster is back in Barcelona in June 2019. Boost your public speaking skills; boost your persuasive power; boost your charisma! Sign up today for two days of personal mega growth. For more information click here.

Join the 8th edition of the incomparable Spectacular Speaking series. Embark on an unforgettable journey that will transform your communication and leadership skills. Two days of intense training with four of the best trainers in the business. Breakout sessions offer multiple opportunities to deliver, get positive and constructive feedback, and redeliver. Here you can see and feel what Spectacular Speaking means to me.








Latest Blog

What If They Were The Echo?

It was the amazing year of 1992, the year of the Barcelona Games. I was 18 years old, drove a little red riding FIAT with too wide tires and had no girlfriend. I also was a socialist teachers’ son with little money and big dreams. I knew one day I’d be like J.R. Ewing, but different in style. For that, I had already replaced my Franconian redneck cowboy boots by Timberlands. The posters of two bands decorated the green walls of my room at home: Guns N' Roses and Metallica. On 27 November 1992 I jumped into my little red riding FIAT and drove off to see Metallica live in concert in Nuremberg, the capitol of Franconia. For weeks I had asked, even begged classmates to join me. In the end, no one would join me. Not even long-haired Marcus, a fanatic Metallica fan. I thought, What the heck, then I go alone! I remember three things about that concert.

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Your Audience Will Love It

It was one of those super important training sessions for me. The year? 2011. The place? IESE Business School, Madrid campus. In front of me? 15 hardcore business people. Among them the charismatic managing director of the Madrid airport, a man in charge of 65,000,000 travellers every year. Was I nervous? Definitely. But there was one thing I already knew back then. Back then I already knew that audiences love to play an active part in your presentation. To date, audience participation has always been a winner. As a speaker you benefit in three ways: The attention factor: The level of attention jumps up instantly. The fun factor. Audience participation usually triggers great vibes. The empathy factor: By making your audience participate you demonstrate that it is not about you; it is about them. I have written several articles on interaction. With questions for your audience, references to people and dialogs with people in your audience you build bridges of

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Where Is Your Theme?

One of Aristotle's seven golden rules for stellar stories is to have a theme. Does Lord of the Rings have a theme? Yes, the ring. Does Star Wars have a theme? Yes, the fight of forces. Do your PowerPoint presentations have a theme? In my first nine years and three months as a public speaking coach I have received, analyzed and modified, approximately, 12,000 PowerPoint slides. I have seen it all: bullet-point chaos, pixelated stock photos and designs that make Steve Jobs throw up - post mortem. But - in this article I want to address a different issue. Whether it is free speech or a presentation with slides, you can always benefit from Aristotle's wisdom by using a theme. For me, the three main benefits of a theme are: One theme throughout the talk helps your audience to follow it more easily. A theme can host a series of entertaining stories and examples. In the end, a theme makes

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Rhetoric – The Public Speaking Game

Public speaking. The mere thought of it can set hearts pounding! And yet, being able to communicate one’s ideas in public is an important and sought-after skill. Rhetoric–The Public Speaking Game™ will help you become a better speaker and have fun in the process!

RHETORIC will challenge, engage and entertain you with a series of public speaking tasks. You and your fellow players will step onto the stage and take turns delivering a series of short speeches, as determined by the squares on which you land.

For the past few years, people around the world have played the board game version RHETORIC in companies, organizations and homes. RHETORIC is now available as an app. For more info go to rhetoricgame.com.

Download the App

Free Material


Wedding Speech Designer

For many people, public speaking is a big challenge. And when you have to speak about someone you love, the challenge is even bigger. Welcome to the wedding speech!

Delivering a speech at a loved one’s wedding is an honor. You should do it justice. And you can!

This course will ensure that your wedding speech is moving and memorable. In four simple steps, you will build a terrific speech. You will know what to say and how to say it.

And they will love it!

In this online course you will learn how to

  • structure and build your wedding speech.
  • fill the structure with entertaining content – humorous, emotional, memorable.
  • perform your wedding speech with more impact thanks to concrete tips and techniques for a more powerful delivery.


The first book from 2010. A short and intense read. Great for beginners – it covers 15 steps to becoming an even more inspiring speaker.

Buy on Amazon.

The second book from 2013. A great read especially for Toastmasters who want to upscale their evaluation skills. Focusing on content, delivery and slides, it offers 108 ideas for better speaking.

Buy on Amazon.

In 2016 I published this one in German language. It‘s a mix of the first two books plus numerous new insights and ideas. A complete guide to public speaking and persuasion.

Buy on Amazon.

In 2017, again in German language, I published this guide to visual presentations together with my friend and fellow speaker and blogger John Zimmer. It combines practical tips and experiences with technical insights.

Buy on Amazon.