When The Scent Of Gasoline Mingled With The Smell Of Popcorn

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She spoke with clarity, she smiled, she had great charisma. With sparkling eyes she presented one of her company’s major recruiting events. As a global automotive supplier they chose to sponsor a job fair, which was held at Hockenheim Ring, the German Formula One racetrack.

With her smile and sparkling eyes she explained the . . . → Read More: When The Scent Of Gasoline Mingled With The Smell Of Popcorn

Do You Know How To Tell A Sticky Story?

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How does a business guy from Toronto to Tokyo tell the story of The Lord of the Rings? It goes like this: A normal guy from next door has to destroy a ring. He achieves his goal and goes back home. Strike! What a fantastic story! When I was a business consultant myself for . . . → Read More: Do You Know How To Tell A Sticky Story?

The Moment That Changed Everything

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Mark Hunter from Australia is a dear friend of mine. Mark has wise hair, a wise radio voice, and the fact that he walks through life on wheels couldn’t prevent him from becoming a school principal nor stop him from winning the 2009 world championship of public speaking. Mark is like a nice Gandalf. . . . → Read More: The Moment That Changed Everything

Generic Is Dead Long Live Specific

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The longer I deal with the art of speaking, the more I’m frustrated with people’s incapability to give specific examples. Specific examples are more tangible, more relatable and they increase your logos value. More logos, more persuasive power. Contrariwise, generic content is as useless as a deaf spy.

For 3,013 days I worked as . . . → Read More: Generic Is Dead Long Live Specific

Your Situation Is Not Their Situation

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A classical stumbling block for public speakers is the so called curse of knowledge. The curse of knowledge occurs when you speak to your audience based on your level of knowledge. We often forget that an audience doesn’t necessarily have the same knowledge base. This is especially critical when you talk about technical, scientific, . . . → Read More: Your Situation Is Not Their Situation